“Influencers And Social Media” At GALA’s Annual Advertising Law Conference – Advertising, Marketing & Branding – United States – mondaq.com

29 September 2022

Global Advertising Lawyers Alliance (GALA)

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At next month’s Global Advertising Lawyers Alliance annual
advertising law conference, Global Advertising in an Age of Crisis and
Change, one of our featured sessions will be, “The Crisis
of Trust: Can consumers trust influencers and brands on social
media and what are regulators doing to restore or even create trust
in marketing on social media?”

Melissa Steinman, from Venable (United
States), will moderating the session, which will include the
following speakers:

In this panel, we will discuss how regulators around the world
have been cracking down on brands and influencers who fail to
disclose the nature of their relationship, as well as on brands and
publishers who blur the line between editorial and advertising. The
session will discuss the current regulatory landscape, advise on
beset practices, and look at recent enforcement actions by
regulators around the world.

The conference will be held on Thursday, October 13, 2022 at the
Ham Yard Hotel in London. It begins with lunch
at 12:30 p.m., and after the program concludes at 6:00 p.m., all
attendees are invited to stay for a cocktail party.

For more information about the conference and to register, click
here. For additional questions, please reach
out to GALA’s Executive Director, Stacy Bess, at
[email protected].

The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.

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Source: https://www.mondaq.com/unitedstates/advertising-marketing-branding/1234744/influencers-and-social-media-at-gala39s-annual-advertising-law-conference